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Marketing Manager

Full-time Stamford CT Permanent

Job Description:
Sonitor is a global leader in world-class, high definition indoor positioning technology, linking the physical world with the Internet of Things to provide real-time visibility and intelligence. With a primary focus on the Healthcare market, we make life better by accelerating insights to action to enhance and protect life, health and property.

Reporting to the Vice President, Marketing and Commercial Operations Support, we are seeking an energetic, forward thinking marketing manager to be part of our global commercial team, headquartered in Stamford, CT. This role will be responsible for developing and executing integrated marketing communications and lead generation plans using current digital marketing tactics, reviewing customer facing documentation (including technical documentation) and the planning and execution of Sonitor's tradeshow and event activities.

Key Activities:

  • Plan and deliver integrated marketing campaigns using appropriate elements of the marketing mix to support sales and marketing objectives
  • Develop campaign platforms with effective messaging and imagery.
  • Work with global sales teams to ensure integration and support of regional needs.
  • Deliver digital, e-marketing campaigns and nurture programs, including the creation of online content, email and landing pages
  • Develop and manage content for across all social media channels
  • Plan, coordinate and execute tradeshows and event working with field sales team, as well as online events such as webinars
  • Work with vendors to arrange space, literature, hotels, equipment rental, and set-up and dismantling of the exhibit; and planning and coordinating the routing of exhibits shipped for the convention program
  • Setting up and tearing down product displays in the booth, with assistance from onsite Show Services
  • Communicate marketing and event plans with sales teams and others within the company as appropriate
  • Analyze and report on campaign and tradeshow/event performance and use findings to drive continuous improvement
  • Regularly review competitors and market trends
  • 10-20% travel required
A successful candidate will possess:
  • High energy, positive, can-do attitude
  • Ability to multi-task, prioritize, and deliver consistently excellent performance in an ever-changing environment
  • Proven and strong written, communications and presentation skills
  • Knowledge and experience in HTML coding
  • Strong project management and interpersonal skills – able to manage multiple projects in a fast-pace environment
  • Graphic design and copywriting experience
  • Experience with digital campaign analytics and reporting including Google analytics
  • Experience with CRM
  • Knowledgeable in multi-media content production (e.g. copy, graphics, photography, video)
  • Experience planning and executing tradeshows and customer events

Required Skills and Qualifications:

  • Minimum Bachelor's degree in Marketing, business or healthcare
  • 3-5 years marketing communications experience
  • Healthcare experience a plus

We offer:

  • A challenging and exciting position on a dynamic team in a fast growing, global company
  • Competitive terms, excellent benefits, and flexible working hours
  • An opportunity for personal and professional development with an innovative, growing, new industry sector

About Sonitor Technologies:
Sonitor is a global leader in world-class, high definition indoor positioning technology, linking the physical world with the Internet of Things to provide real-time visibility and intelligence. Through its patented, ultrasound technology with Wi-Fi and low frequency RF, Sonitor makes life better by accelerating insights to action to enhance and protect life, health and property. The company was founded in 1997 with global sales, customer support, and marketing headquarters in Stamford, CT and R&D and operations headquarters in Oslo, Norway. Read more on www.sonitor.com

Application
Contact Graham Cox at graham.cox@sonitor.com